How Not To Fail With Marketing Automation

How Not To Fail With Marketing Automation
The article linked below is one of the best I've seen on the subject.  My webinar from last December,  Don't Let Them Tell You Marketing Automation Is Easy, aligns with almost all the points the author makes.  However, there is one point that he makes that I avoided, since I didn't want the webinar to be "too pitchy."  However, Scott Severson comes right out and says it as item number one: Hire A Pro For Marketing Automation It can't be said any clearer

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